New adventures in medcomms

You need smarter ways to communicate medical breakthroughs to your audience, not just add to the noise.

At Camino, we combine science and strategy with award-winning AI and omnichannel innovation. Our adventurous approach will light new paths to guide your target audience on a journey of discovery.

That takes teamwork. We'll be right there with you to make sure the result is successful, rewarding and fun.

Your expert guides

Guiding Camino are our co-founders, James Turnbull and Jess Blackwell, experts in charting new courses in strategic medical communications.

Together, they’ve hand-picked a team of specialists, each a guide in their own right, skilled in navigating the complexities of the pharmaceutical and biotech landscape.

We partner with companies of all sizes worldwide, applying fresh thinking, omnichannel expertise, and the power of AI to tackle both rare and common diseases with adventurous spirit.

Meet your guides

Services

Charting the course

The full medcomms service. But better.

Strategic planning

Creating strong connections to meet healthcare needs and deliver your product’s promise.

Scientific content

Making high science accessible and relevant with creativity to drive effective storytelling. 

Internal training

Embedding omnichannel expertise to elevate every campaign and interaction. 

Digital & AI

Innovative and award-winning digital solutions, augmented with the latest AI technologies.

Live events

Expert-led scientific exchange facilitated through hybrid, online and in-person formats. 

Lúmina AI workshops

Camino is leading the industry in the application of Artificial Intelligence to pharma challenges with award-winning solutions.

We’re also sharing our experience on this journey, with our Lúmina workshops.

“Out of all the agency workshops I’ve ever attended, which always promise ’innovation’, this was the only one which was truly groundbreaking. It was delivered succinctly in layman’s terms but with real engagement.“

Business and Customer Excellence Director

“Genuinely the most useful workshop I’ve been to for years. Something you can make use in your day-to-day work, regularly, to make a difference. SO many courses are done and forgotten – that was one to remember!”

Medical Excellence Lead 

Camino for good

Read all about Camino's impact in 2025

Download report

Award-winning results

Every award here comes down to the same thing: a team that cares, and clients who trust us enough to let that show.

2026 Communiqué Awards

This year's Communiqué wins meant a lot for a few reasons. We're proud that our work on EVA was recognised for what it does with AI - real progress, not just a clever idea. The Progress Award for Adventures in Pharma felt the same: work that's about giving something back to the industry, not just doing something different for its own sake. And more than anything, we loved seeing our people recognised alongside it.

Recognition for the work that we do

Excellence in the Application of AI, for EVA, built with Jazz Pharmaceuticals
Progress Award in Healthcare and Scientific Communications, for Adventures in Pharma

Individual recognition

We were also delighted to see our colleagues recognised:

Gemma Sartori was Highly Commended for Early Career Achiever
Ellie Hughes was crowned Healthcare Communications Writer of the Year

Team recognition

Camino was named Small Consultancy of the Year. Every bit of that belongs to the people who show up for each other every day.

2025 PMi Awards

Being named the most-awarded agency at the PMi Awards was a genuinely proud moment. It wasn't for one project or one person - it was recognition across the board for the kind of innovative work we try to do every day. And we loved seeing that reflected in the people behind it too.

Recognition for the work that we do

EVA, Project Goldfish, and our VELOCITY training programme – a variety of projects that all shared Impact and Innovation at their core.

Individual recognition

We were also delighted to see our colleagues and partners recognised:

Rebecca Illsley was crowned Agency Champion of the Year.
Alex Legg, Jazz Pharma, was named Pharma Partner of the Year.

Agency recognition

Camino was also Highly Commended for Agency of the Year.

Awards & Memberships

Our partners on this journey

"Camino took our whole organisation from zero to omnichannel. The right balance of technical and scientific knowledge, they tell us what we need to know, when we need it. Camino felt like a true partner - an extension of our team."

Global Omnichannel Lead

Trusted by the best of
pharmaceutical companies

Industry events

Sidequests

Our latest event | WATCH OUR HIGHLIGHTS

Adventures in Pharma 2025

Relive the energy of our pioneering 1-day conference, where healthcare communicators, industry leaders, and AI trailblazers came together to explore how artificial intelligence is already transforming—and will continue to shape—the future of our industry.

From expert insights and interactive sessions to inspiring conversations and new connections, this event marked an exciting step forward in the AI revolution in pharma.

Want to find out more?

At Camino, we actively host, attend and participate in a variety of events across the industry to broaden our knowledge and share our expertise with others.  